Thinking Ahead.
Customer experience, loyalty, and the AI era.
A new post every week — drawn from Joseph's current research and the ideas shaping his presentations.
1127 posts in the archive
Earlier writing.
Page 35 of 57
- Dec 20, 2017
{Infographic} Going Beyond the Presents for the Christmas Season
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- Dec 19, 2017
Experiential Lessons for the Christmas Season: Going Beyond the Presents
It’s been said there are two types of people in the world. Those who believe there are two types of people in the world and those who do not! When it comes to this time and season of the year, I believe there really is only one type of person. That…
- Dec 14, 2017
{Infographic} The Unexpected Gift of Social Media
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- Dec 13, 2017
Is Customer Service Getting Better or Worse? The Unexpected Gift of Social Media
I am a guy of advancing age (late 50s), so I am starting to sound like my father. Occasionally, I even find myself suggesting a fondness for the past by populating sentences with phrases like, "In the good old days..." But when it comes to customer…
- Dec 6, 2017
{Infographic} Complexly Simple | Success Can Breed Mediocracy
- Dec 5, 2017
Complexly Simple - Success Can Breed Mediocracy
Do you want to sound smart? Then, tell your friends you read a blog this week about how metathesiophobia is bolstered by accomplishment . In other words, people who are successful often resist change . Most of us suffer from at least a smidge of…
- Nov 29, 2017
{Infographic} Please Ask My Opinion But Not Too Much!
- Nov 28, 2017
Please Ask My Opinion BUT NOT TOO MUCH
There is a fine line between disinterest and inquisition! You know what I am talking about - some brands are solely focused on themselves and not on their customers. Leaders at those companies drive a business freight train down the track at their…
- Nov 21, 2017
Want a Free Franchise? A Hypothetical with Real-World Implications
Let’s pretend I gave you a company. Awful nice of me right? Well, maybe not! The company is a chain of video stores. Remember those? If you are old enough to recall the video rental phenomena, the landscape for that industry was dominated by…
- Nov 15, 2017
{Infographic} What’s Your Signature? The Importance of Defining Brand Moments
- Nov 14, 2017
What’s Your Signature? The Importance of Defining Brand Moments
When I was asked to do a TEDx talk about a year ago, I keyed in on the message that your brand (be that your individual brand or your corporate brand) is little more than “what people say about you when you are not around .” In keeping with that…
- Nov 9, 2017
{Infographic} Gratitude is a Customer Experience Differentiator
- Nov 8, 2017
Gratitude is a Customer Experience Differentiator
If you are a parent of young children, you probably reminded them of the importance of saying this on Halloween as they went off trick-or-treating. I also suspect your parents taught you that these are two of the three magic words. Yes, I am talking…
- Nov 2, 2017
{Infographic} Small is the new Big: Customer Experience Excellence One Opportunity at a Time
- Nov 1, 2017
Small is the New Big: Customer Experience Excellence One Opportunity at a Time
His name is Adolpho Kamisky and though he is not someone I’d heard about in history classes, he truly is a larger than life hero of World War II. From my vantage point, Adolpho has a lot to teach us about the impact we can have on our team members…
- Oct 25, 2017
{Infographic} Where has all the loyalty gone? - Long time passing
- Oct 24, 2017
Where Has All The Loyalty Gone?
sung to a Peter, Paul and Mary melody A long, long time ago (20 years) in a galaxy far, far away (actually main street USA) customers were basically loyal to brands. For example, my father was a “Ford man” and ne’er a new model launch occur without…
- Oct 18, 2017
{Infographic} Lead People Not Technology
- Oct 17, 2017
Lead People Not Technology: Interacting to Succeed
Recently an interviewer asked me a frustrating question, “Why are we constantly watching leaders on television who are boastful and self-serving?” My answer, “B ecause the leaders we see on television in the United States are predominantly…
- Oct 13, 2017
{Infographic} Empathy and Connection: The Not So Secret Weapons for Customer Experience and Life Success

Joseph Michelli
Bestselling author of twelve books on Starbucks, Ritz-Carlton, Mercedes-Benz, Zappos, Airbnb, UCLA Health, and One Medical. Top 5 Global CX Thought Leader for ten consecutive years.
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