Thinking Ahead.
Customer experience, loyalty, and the AI era.
A new post every week — drawn from Joseph's current research and the ideas shaping his presentations.
1126 posts in the archive
Earlier writing.
Page 7 of 57
- Aug 15, 2024
Valued but Not Equal - A Case for Customer Segmentation (Infographic)
In this week’s blog, I discussed about effective customer segmentation. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit…
- Aug 14, 2024
Valued but Not Equal - A Case for Customer Segmentation
Customers aren’t always right and certainly don't contribute equally to your business's success, but…customers always pay your bills! I am struck by two groups of business leaders – those who treat customers as an afterthought to profits or products…
- Aug 8, 2024
Walking Your Talk: Cultivating Authentic Customer Service (Part 2 of 2) (Infographic)
In this week’s blog, I discussed about cultivating authentic customer service. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please…
- Aug 7, 2024
Walking Your Talk: Cultivating Authentic Customer Service (Part 2 of 2)
Let's build on last week's post, which focused on authentic customer experiences provided by legendary brands I've worked with and written about, such as the Ritz-Carlton Hotel Company , Zappos , and Starbucks . Becoming known for extraordinary…
- Aug 1, 2024
Walking Your Talk: Cultivating Authentic Customer Service (Part 1 of 2) (Infographic)
In this week’s blog, I discussed about cultivating authentic customer service. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please…
- Jul 31, 2024
Walking Your Talk: Cultivating Authentic Customer Service (Part 1 of 2)
I have often suggested that a measure of a person and a brand is what people say about you when you are not around. My book "The Zappos Experience" includes many customer voices demonstrating how people talk about service brands that authentically…
- Jul 25, 2024
Everyone is Responsible for Customer Calm (Part 2 of 2) - Infographic
In this week’s blog, I discussed about ensuring you deliver peace of mind to your customers. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our…
- Jul 24, 2024
Owning Peace of Mind - Everyone is Responsible for Customer Calm (Part 2 of 2)
Continuing from last week's post on the importance of creating peace of mind for customers, let’s explore more actionable strategies that can elevate your customer experience, drive customer ease, and foster loyalty. Extraordinary customer…
- Jul 18, 2024
Everyone is Responsible for Customer Calm (Part 1 of 2) (Infographic)
In this week’s blog, I discussed about ensuring you deliver peace of mind to your customers. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our…
- Jul 17, 2024
Owning Peace of Mind - Everyone is Responsible for Customer Calm (Part 1 of 2)
Leadership guru Brian Tracy has been kind enough to endorse several of my books, and I have looked to him for wisdom throughout the years. One of my favorite quotes of Brian’s is, The older I get, the more I value “peace of mind” for myself and…
- Jul 11, 2024
Autonomy and Guidelines - The Art of Front-Line Empowerment (Infographic)
In this week’s blog, I discussed about empowering your team. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit…
- Jul 10, 2024
Autonomy and Guidelines - The Art of Front-Line Empowerment
Why do people leave employers? An outstanding customer experience professional shared, “I didn’t want to leave the company, but I didn't have the authority to make things right for customers, and escalated issues didn't get resolved." Her experience…
- Jun 27, 2024
Lovemark? Infusing your brand with Mystery, Sensuality and Intimacy (Infographic)
In this week’s blog, I discussed about achieving "customer loyalty beyond reason. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please…
- Jun 26, 2024
Lovemark? Infusing your brand with Mystery, Sensuality and Intimacy
Here’s an exercise: try going one day without seeing an advertising message. OK, how about an hour? Marketing messages are ubiquitous, appearing in unexpected places like the bottoms of golf holes. Every business talks to customers, but what makes…
- Jun 20, 2024
Southwest Airlines' Transformative Customer Experience Differentiation: Insights from Bill Tierney VP of Customer & Digital Experience (Infographic)
In this week’s blog, I discussed about transforming your customer experience. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit…
- Jun 19, 2024
Southwest Airlines' Transformative Customer Experience Differentiation: Insights from Bill Tierney VP of Customer & Digital Experience
In today's rapidly evolving, technology-driven, and human-centered business landscape, the role of customer experience (CX) has never been more critical. Thanks to sponsorship from a leading provider of customer-engagement and technology-aided…
- Jun 13, 2024
Strengthening Teams Through Recognition (Inforgraphic)
In this week’s blog, I discussed about strengthening your team through recognition. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please…
- Jun 12, 2024
Strengthening Teams Through Recognition
For customers to consistently feel understood and appreciated, staff must consistently feel understood and appreciated. While leaders and managers usually intend to listen to and recognize team members, those intentions often get lost amid daily…
- Jun 6, 2024
Navigating Challenges: Lessons from Starbucks' Recent Performance Miss (Infographic)
In this week’s blog, I discussed about navigating challenges in a customer-centric way. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team,…
- Jun 5, 2024
Navigating Challenges: Lessons from Starbucks' Recent Performance Miss
Starbucks Author and Consultant As someone who worked with Starbucks leadership when Howard Schultz was at the helm and since I've authored two books about the company ( The Starbucks Experience and Leading the Starbucks Way ) , I look to the brand…
Joseph Michelli
Bestselling author of twelve books on Starbucks, Ritz-Carlton, Mercedes-Benz, Zappos, Airbnb, UCLA Health, and One Medical. Top 5 Global CX Thought Leader for ten consecutive years.
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