Customer Advocacy

Boost Business Success: Measuring & Rewarding Customer Engagement is a Game Changer

In today’s competitive and global business environment, customer experience is the great differentiator. Unfortunately, while many businesses claim to put customers first, few create raving fans. Let’s explore the role customer engagement (as opposed to customer satisfaction) plays in predicting and driving repeat business and referrals. The “What,” “How,” and “Why of Customer Engagement What – Customer engagement…

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How to Gain Competitive Advantage through Brazen Customer Experience: 4 Tips from Starbucks (Infographic)

In this week’s blog, I discussed about designing and delivery differentiated customer experiences. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.  

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How to Gain Competitive Advantage through Brazen Customer Experience: 4 Tips from Starbucks

You are likely in an industry where competition is fierce and customer retention is critical. Since globalization has led to products and services that are increasingly similar, a well-crafted and consistently executed customer experience is a powerful competitive differentiator. Here are four tips for designing and delivering differentiated customer experiences courtesy of my work with…

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Service Recovery: How to Apologize and Build Strong Customer Relationships (Infographic)

In this week’s blog, I discussed about ways to differentiate your business through service recovery. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.

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Remember and Amaze: Colossal and Affirming Lessons from a Starbucks Barista (infographic)

In this week’s blog, I discussed about the lessons from a Starbucks Barista. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.

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Service Recovery: How to Apologize and Build Strong Customer Relationships

The Ritz-Carlton Hotel Company is renowned for exceptional guest experiences. In my book I share my work with leaders at this iconic service brand and how those leaders ensure consistently elevated service levels. I also note that NO business (not even the Ritz-Carlton) can deliver FLAWLESS experiences. Since service breakdowns are inevitable, let’s look at…

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Remember and Amaze: Colossal and Affirming Lessons from a Starbucks Barista

In my books, The Starbucks Experience and Leading the Starbucks Way, I’ve shared many lessons from frontline team members (referred to as partners at Starbucks). While leadership approaches to customer experience are critical, I’ve found that some of the most powerful insights on creating customer loyalty come from those in the trenches with customers daily.…

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4 Key Strategies for Business Success: Adopt Product, Service, Customer, or Adaptive Approaches (Infographic)

In this week’s blog, I discussed about key strategies for business success. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.  

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4 Key Strategies for Business Success: Adopt Product, Service, Customer, or Adaptive Approaches

There are many ways to make money, but all involve choosing and executing an effective strategy. Let’s look at four common business approaches: Product-focused strategy emphasizes having the best product at the best price. Companies that follow this approach aim to reduce costs to make products more competitive rather than investing in improving their service.…

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The Power of Gratitude: 4 Ways to Transcend Words and Build Customer Loyalty (Infographic)

In this week’s blog, I discussed about how to leverage human intelligence to enhance AI. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.  

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FREE RESOURCES

The Starbucks Experience: Leadership Tips eBook
Elevating Care in Healthcare: Lessons from the UCLA Health System eBook
How to Win Every Customer, Every Time, No Excuses! Article