How to Be an Iconic Service Brand – Four Things You Must Master
Are you an iconic service brand? To help you answer that question, here are four essential elements to consider: 1) Relevance: To what degree do you give customers what they say they want? 2) Ease and Consistency: How well do you provide reliable products and frictionless service the first time, every time, and across all channels? 3) Speed:…
How to Craft a Legacy – Taking Your Impact to the Next Level
As we move into February, most of us have set personal and professional growth goals for the remainder of the year. However, I’d like to challenge you to think about goals that transcend 2023. More specifically, I recommend you: 1) Look to the horizon line of your career and think about the lasting influence you…
Bring on the Service Professionals? It’s Time to Supplement Mainstream Self-Service
Is it just me, or have you noticed that it’s getting harder to get ahold of a human being when you need customer service? For example, some websites have replaced their customer service number with online forms. Other companies still provide a phone number, but when you call, you are instructed to contact the company…
Make Customer Breakdowns into Breakthroughs – How to Embrace Service Shortcomings
Let’s assume you are using a customer relationship management (CRM) system. Other than demographic data and notes gathered as the customer moves through the sales funnel, what information are you capturing from sale to repurchase? Hopefully, you are removing friction and personalizing experiences by collecting customer preferences (more on that in a future newsletter) and…
Behavior vs. Score – How to Track What Actually Matters (Infographic)
In this week’s blog, I discussed the ten ways to keep employees. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.
Behavior vs. Score – How to Track What Actually Matters
Let’s assume you believe your organization is providing an outstanding customer experience (CX). As a consultant, the first question I would ask about that perceived CX excellence would be: How do you know? Hopefully, your “proof points” will include a blend of 4 sources: Customer Stories (received from team members and informal discussions with customers)…
There’s More to Service – 5 Ways to Help and Care
If I asked you to tell me about an outstanding service experience, you’d likely recount an interaction where a service provider “did something for you.” To ensure my clients don’t get one-dimensional in their service delivery, I’ve created a model I call “5 Ways to Serve.” I share it here to spark team conversations…
How to Attract and Keep Employees – 10 Absolute Must-Haves (Infographic)
In this week’s blog, I discussed about how to attract and keep employees. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.
Ten Ways to Keep Employees – Fundamentals for Robust Engagement (Infographic)
In this week’s blog, I discussed the ten ways to keep employees. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.
Know Your Customer – How to Seize Opportunities and Engage Loyalty
Let’s imagine you have a friend who owns a restaurant, and your friend asks you the following question: Out of necessity during the pandemic, I replaced paper menus with QR code accessible digital menus. Should I continue with the digital menus, or am I keeping them more for my cost savings as opposed to customer…
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