Clorox

How much permission do you have? Lessons from Zappos and Clorox

Something smells around here!  Ah yes, it’s the distinct aroma of Clorox! I just finished the first draft of my new book The Zappos Experience (which will be released in the fall) and was revising a section concerning the Zappos brand platform. So I thought I might share a paragraph from the upcoming book to…

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