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Joseph's Blog

Tag Archives: Customers

Finding your Customer Experience Core!

Age actually can be a good thing! In my youth, I wanted to be “all things to all people” or at least “most things to most people.”   Slowly and sometimes painfully through my customer experience consulting career, I have aged (or as I like to call it – gained wisdom).  Particularly, as it relates [...]

The Human Experience – Lessons from the ICU bedside

My vantage point on customer service and customer experience have certainly grown in the past 5 years. Much of that growth comes in the form of empathy gained from encountering complex healthcare delivery. In the past series of days, for example, I have run the all too familiar gauntlet of being with a close family [...]

Get your Zappos Experience in time for Christmas!

Thank you for your patience with my less frequent blog posts. I have two bits of  good news and then on to this weeks blog… 1) the first draft of my upcoming Starbucks book is done (working title The Starbucks Connection) freeing me up to return to blogging soon 2) a couple of bloggers have [...]

Authenticity beats Trendy!

First a personal note… Please accept my apologies for not blogging more regularly.  Every waking hour  (that is not dedicated to consulting, speaking, or family) is being and will be spent writing my newest book about Starbucks.  I hope the smoke will clear to blog more regularly in early 2013. On to a quick blog [...]

Can you handle the truth about social media hype?

Do you remember Jack Nicholson’s character in the 1992 movie, A Few Good Men, Colonel Jessep, delivering that powerful line “You can’t handle the truth”? Well, I suspect for some of you today’s post will carry a similar challenge as it relates to a hidden truth about success and social media.  That truth is brought [...]

Connecting People to a Culture of Connection

In an interview recently, I was asked what is the biggest “small detail” business leaders overlook today.  How would you answer that question? For what it’s worth, here’s my response: “I think many business leaders fail to teach their staff that true success hinges on emotionally engaging and not merely satisfying customers.  Few leaders inspire their [...]

Shouldn’t You be Shadowing Your Customers? Whys, Whats and Hows for Success

Have you ever been shadowed?  Have you ever shadowed?  I am talking about customer shadowing of course and if you are not doing it, you might want to add it to your toolkit. Imagine not only asking your customers what they want or need from you but also getting permission to watch your customers as [...]

Baking customer loyalty into your overall business strategy

While working on the manuscript for my new book about Starbucks, I’ve been revisiting what Michael Porter of the Harvard Business School framed as the  “five forces analysis” of business strategy. While you probably know Porter’s five forces model, I think it is worth examining it from the perspective of building customer engagement and loyalty.  [...]

How to respond to “Pinteresting” times in Customer Engagement

“May you live in interesting times,” is often referred to as the Chinese curse and it aptly applies to the challenge of creating relevant customer experiences online today. Let’s take the moving target of social media websites as our example.  The disruptive nature of technology and the proliferation of online offerings have played havoc in [...]

Gummy Worms and Customer Experience Excellence!

July 15th was National Gummy Worm day and while that might not be the type of information you would expect from this blog, it turns out to have significance in our office.  Specifically, National Gummy Worm day served as an opportunity to “surprise and delight” many of our clients and business partners.  Additionally, it allowed [...]