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Joseph's Blog

Tag Archives: Bob Yarmuth

Wow Customer Experiences – Defined and Delivered

In my book, The New Gold Standard, I defined “wow” experiences as “unique, emotionally engaging interactions that go beyond expectations and are readily recounted.”  As a result of that definition, I’m often asked to give examples of how “wow” service is different from good service.  So here is a beyond expectation, emotionally engaging, and easily [...]