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Joseph's Blog

Monthly Archives: June, 2015

“It’s not what you know but…”

Tweet According to the old adage that sentence stem ends with “who you know.” On stage and in writing lately I have concluded that the old adage doesn’t tell the whole story.  As such I have modified it to say: “It’s not what you know OR who you know.  It’s what you know ABOUT who you […]

Seeing through the Eyes of Your Customer

Tweet Having just finished my new book about Mercedes-Benz and given that I recently spent time with Mercedes-Benz dealers at their annual conference in Las Vegas, I took the liberty of modifying a popular children’s logic puzzle by inserting a Mercedes-Benz E class.  Can you solve this puzzle in 20 seconds?  What parking lot number […]